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Pre-Show Hot News!!   GEAR UP

Shot Show Specials

Pre-Show Hot News!!   GEAR UP

January 16, 2024

Camera Land's Shot Show Preview

I'm headed out to Vegas next Sunday for SHOT. Of course I will be writing and posting a daily SHOT Show report. We have set up a SHOT Show News tab on our home page for you to see updates and new product announcements. As always I'm looking forward to the show, seeing people and maybe adding a new brand or 2. Last year we added Arken & InfiRay. Also, after speaking with a few vendors as well as requests from our customers, we started carrying Branded Apparel .

We have already received word of some new releases for 2024:

The new line up of Leupold Mark 4 Riflescopes. The Mark 4HD series features five magnification ranges, providing you with an accurate and reliable option for close-quarter engagements, long-range dominance, and everything in between. They’re available with a three-turn elevation dial for unmatched confidence at extreme distances, a precise ZeroLock windage adjustment that won’t budge when knocked around, and a side focus that delivers tack-sharp images as close as 25 yards. And like all Leupold riflescopes, they’re waterproof, fogproof, and backed by their lifetime guarantee. According to our rep these should start arriving in the next couple of weeks and all versions should be in by Spring.


Steiner announced and already started shipping their great new Steiner H6Xi Series Riflescopes. Proudly Made in the USA: Inspired by years of German heritage, but crafted on American soil, the H6Xi exemplifies the finest in precision optics. With uncompromising attention to detail and craftsmanship, this series guarantees top-tier performance that meets the high standards set by hunters and shooters alike.


announced their new Swarovski AX Visio 10x32 BinocularTHE FIRST SMART BINOCULARS - Combining traditional high-precision sport optics with state-of-the-art technology, the AX Visio transforms the way we observe nature.
The AX Visio is the first AI supported binoculars to offer object identification with a simple touch of a button.

You should already be aware of the new Athlon Thermal Optics. Athlon also just released 2 great riflescopes that have been flying off the shelf...

Ares ETR UHD 15-60x56BLR1 SFP IR MOA

Heras SPR 15-60x56BLR2 SFP MOA.

Other scopes that are new from Athlon are:  New Talos BTR's

Talos 1.5-5x32 Crossbow CB100 SFP IR MOA
Talos 3-9x40 BDC IR Muzzleloader & Straight-Wall IR

They also released their long awaited Cronus G2 7-42x60 UHD Reticle Spotting Scope

IMO, what will be the biggest hit for the range shooter will be their new

Athlon Midas G2 PRO 12x50 UHD Binocular w/ Etched Reticle for only $449.99. This, IMO, is a homerun product


GPO has been busy. They will be showing their new line of Passion SD Binoculars,

Rangeguide RF Binoculars in 8x40&10x40 and they've also got a new Centuri Riflescope Series that looks interesting with a couple only 9" long and light weight.


Burris has expanded their line of Veracity scopes to include:

2.5-12x42 FFP ILL

3-15x44 FFP ILL

4-20x50 FFP ILL

They'll also be showing their new line of Thermal Riflescopes, Thermal Clip On and Handheld.


Arken announced 2 new Nightvision Scopes staring at only $487.49. The ARKEN ZULUS ZHD520 is a game-changing digital night vision scope, offering 5-20x magnification with a cutting-edge Sony STARVIS 2 chipset for unparalleled visibility. Its compact, lightweight design (under 8 inches and 19.01 oz) ensures ease of handling, while the robust IP67 waterproof rating make it suitable for harsh conditions. With features like an integrated IR illuminator, a high-definition 1920x1080 Micro-OLED HD display, and over-the-air software updates, the ZULUS is perfect for hunters and tactical users seeking advanced night vision capabilities in a durable, user-friendly package.


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If there is anything you're looking for please give us a call at 516-217-1000. It is always our pleasure to speak with you. Always give a call to discuss options and what would be best for your needs

We appreciate all the orders and support. Please stay well and safe. Have a great day & please follow us on Instagram at gr8fuldoug_ ;)

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